DIY Deal: Sidetrack Aligns With Nike For "Beautiful Losers" Theatrical Release – indieWIRE
Published on: 6th August, 2008
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Sidetrack Films has signed Nike Sportswear to back the upcoming release of Aaron Rose and Joshua Leonard’s “Beautiful Losers,” the documentary that debuted earlier this year at the SXSW Film Festival. While the filmmakers and Sidetrack entertained traditional offers from distributors after the film’s Austin premiere, they decided instead to release the film on their own with the support of Nike. The shoe and apparel company will fund a five market launch for the film, including prints…
